The ability to get people looking the other way is never to be underestimated. Increasingly, it's the must-have skill - the one that will mark you out from your other CX colleagues. Never mind the ability to manage complexity, to inspire, to motivate, to drive forward change, drive up productivity or drive down costs. It's all for nought when measured against the ability to say, convincingly, "look over there" at just the right moment. And when the unsuspecting are peering into the distance, along comes something that would certainly have got their attention had they been able to see it.
It's nothing less than the ability to produce fog at will. But this is a special kind of fog - it's sculpted, shaped and paraded for all to wonder about.
In a world which values the merits of plain English there is much to be said for the ability to weave opacity and yet extol transparency. Things are getting worse but at a slower rate and so, in truth, things are getting better. One of my school science teachers was a keen fisherman. Anything on the subject of trout was enough.
Some skills never leave you.
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